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How to target third category

I have seen few people successfully execute to show up in more than 2 categories. For example listing in "Home and Kitchen" and "Health and personal care" as second but their products will show up in "Beauty" as well for some of the very competitive words. There are many examples like that. Amazon only lets you pick two categories. I have contacted Amazon multiple tines but could not figure this out. Any help/tips will be greatly appreciated
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