How to lift overall average product rating?


Does anyone have any insight on how to lift a product's overall average rating? It seems products with a high % of unverified reviews seem to be taking a hit across the board.

Specifically, does anyone know:

* How many unverified equal the weight of a verified review (of if unverified have any weight anymore)?
* How voting affects the overall average?
* How much weight recent reviews carry (over older reviews)?

Thanks everyone :)


  • i would like to know if anyone has an answer to that, because it seems to me that one verified review outweighs 200 unverified ones. another thing i noticed was that 1 negative review outweighs 100's of positive reviews since they updated the rating system
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