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Should I Edit the Parent or the Child or Both?


I'm working on optimizing my product listings for specific keywords recommended by Amazon Tracker. Right now I'm only editing the Parent Product title, bullets & description. Is there any reason I should be editing the child products (variations). I only seem to see the Parent information when I search Amazon itself. So for example I have a Full Arm Sleeve and there are 111 variations. I'm only editing the Parent ASIN for this sleeve. Thank you very much for any advice anyone can provide.

Best Regards,
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